ILancome, iArmani, kunye neSK-II zinyuse amaxabiso azo ukusukela ngoSeptemba!

Kutshanje, iimpawu ezininzi, ezifana neLANCOME, Armani, SK-II, njl.njl., ziza kunyusa ileta yokulungiswa kwamaxabiso ngoSeptemba. Olu xwebhu lubonisa ukuba iimveliso ezinxulumene neLancome kunye neArmani kunye nophawu ziya kuqalisa amaxabiso amatsha ukususela nge-1 kaSeptemba, kwaye ezinye iimveliso ze-SK-II ziya kunyuka nge-13 kaSeptemba.

01: Umyinge we-5%, uphezulu njenge-16.95% 

Ngokwe-“Lancome price adjustment notice in September” ekhutshwe lishishini elikushishino, ukusukela nge-1 kaSeptemba 2022, iLancome iza kulungisa ixabiso lokuthengisa elicetyiswayo leemveliso ezininzi. 

Ngokwengcaciso yesaziso, imveliso yokulungiswa kwamaxabiso igubungela ukhathalelo lolusu, izimonyo, ivumba elimnandi kunye nezinye iindidi, kunye nee-SKU ezingama-209 zizonke, kuquka iimveliso zeenkwenkwezi ezifana neBlack Jin Zhen Chong kunye neJingchun Series. 

Kuyaqondakala ukuba olu lonyuko lwesibini lwamaxabiso eLancome kulo nyaka. Olu phawu lukwanyuse ixabiso lalo ngo-Epreli kulo nyaka, lugubungela i-essence, i-eye cream, i-mask, ukucoca, ubisi lwamanzi kunye nezinye iimveliso. Xa kuthelekiswa nexabiso elicetywayo leLancome ngo-Epreli, ixabiso lale mveliso yokuthambisa linyuswe nge-10-30 yuan, kwaye ixabiso leemveliso zokhathalelo lolusu linyuswe nge-30-150 yuan.

I-Armani Beauty iza kunyusa amaxabiso okuthengisa kwezinye iimveliso ngomhla woku-1 kuSeptemba, ikakhulu ibandakanya iintlobo ngeentlobo zeemveliso ezifana ne-lip glaze, i-perfume, i-foundation, i-eye shadow, i-blush, i-sunscreen, kunye neebhokisi zezipho zeziqholo. Ngaphakathi kwe-7%.

 Kolunye uphawu lwamazwe ngamazwe, i-SK-II yeProcter & Gamble nayo yonyuse ixabiso layo. Ngokweleta esemthethweni yokulungiswa kwamaxabiso, iza kulungisa ixabiso lokuthengisa lezinye iimveliso ukususela nge-13 kaSeptemba, igubungela iintlobo ngeentlobo zeemveliso zeenkwenkwezi kunye neebhokisi zezipho ezifana nokucoca, i-essence, i-eye cream, njl. Ukunyuka kwamaxabiso kungaphakathi kwe-5%, apho i-SK-II Men's Live Skin Care Essence Relica 75ml yonyuke nge-16.95%.

02: Ubuhle obuphezulu kunye neekhemikhali zemihla ngemihla zikhuthazwe amaxesha amaninzi kulo nyaka

Kuyaqondakala ukuba ubuhle obukumgangatho ophezulu benze utshintsho oluninzi lwamaxabiso kulo nyaka. U-Estee Lauder ngaphambili ukhuphe iileta ezintathu zohlengahlengiso lwamaxabiso, kwaye ixesha lokuqala kokunyuka kwamaxabiso yayingoJanuwari 28, Aprili 1, kunye noJulayi 1, ngokulandelelana. Phakathi kokunyuka kwamaxabiso okuqala ngoJulayi, uphawu lokhathalelo lolusu olukumgangatho ophezulu iHailan Mystery iimveliso zokunyusa amaxabiso ikakhulu ziimveliso zakudala ezifana nekhrimu, ikhrimu yamehlo, kunye nobisi oluyi-essential. Ukhathalelo lolusu lophawu lwe-Estee Lauder nalo luhlengahlengisiwe, ukunyuka kwe-50-100 yuan. 

Ukongeza, uphawu lwe-L'Oreal's brand Hina kunye ne-LVMH brand Guerlan nazo zithengise amaxabiso ngoJulayi, kwaye ukunyuka kweemveliso zokhathalelo lolusu bekumalunga ne-5%. 

Ayikokuphela nje kokuba ixabiso lobuhle obuphezulu liphezulu, kodwa neenkampani zemichiza zemihla ngemihla nazo zibonakalise amaxabiso kulo nyaka. 

Iinkampani ezinkulu zokhathalelo lomntu ezifana neProcter & Gamble kunye neUnilever zikhankanye izicwangciso zokunyusa amaxabiso amaxesha amaninzi kulo nyaka, zikhupha imiqondiso yokunyusa amaxabiso. Kwikota yesibini yalo nyaka, ixabiso lilonke le-Unilever Group linyuke nge-11.2%, ukunyuka kwamanqaku angama-290 ukusuka kwikota yokuqala. 

Ngaphambili, abanye abathengisi baxele kwiphephandaba lezinto zokuthambisa ukuba ixabiso lokuthenga iimveliso ze-Unilever's Lux shower gel linyuke nge-10%, kwaye isitokhwe asisekho ngokupheleleyo. 

UYang Jianguo, umphathi jikelele weChongqing Huaqing Shenghong Co., Ltd., uxelele iintatheli ukuba ukunyuka kwamaxabiso kwamva nje kweemveliso zeekhemikhali zemihla ngemihla zeP&G kuqale ngoJuni, kubandakanya ikakhulu isepha, ijeli yokuhlamba, isepha, umgubo wokuhlamba kunye nezinye iimveliso, kwaye ukunyuka kwamaxabiso kususela kwi-10% ukuya kwi-15%., apho isepha imalunga ne-30%. Uthe isizathu esiphambili sokunyuka kwamaxabiso kukunyuka kwamaxabiso ezinto eziluhlaza.

UJia Rui, umphathi jikelele weHenan Yueyan Trading Co., Ltd., ukwathe iHuirun, Shuizhiyu, Sibeiqi, Fenong, Sanke, Keyouran kunye nezinye iimpawu zokuhlamba nokunyamekela zonke zinyuse amaxabiso azo ngoJulayi. Ukongeza, iimpawu zokhathalelo lolusu, ukhathalelo lwamadoda, ukhilimu wesandla, kunye neempawu zokukhusela ilanga eziquka amanzi emisipha, iWunuo, iRunkelin, kunye neMentholatum zinyuse amaxabiso azo.

03: Ingaba kunyanzelekile okanye kuyasebenza?

“Kuqhelekile ukuba iimpawu zihlengahlengise amaxabiso azo, ingakumbi iimpawu ezinkulu zamazwe ngamazwe ezinyuka kuphela zingabi zehla, kodwa uhlengahlengiso lwamaxabiso olujikelezayo aluyi kunyuka kakhulu,” utshilo umrhwebi ongasentla. Uxelele iintatheli ukuba olu hlengahlengiso lwamaxabiso lunxulumene nokunyuka kweendleko zemveliso kunye neendleko zokusebenza zizonke. 

Ukulungiswa kwamaxabiso eebhrendi nganye emva kwenye akunanto yakwenza nokunyuka kwamaxabiso ezinto ezisetyenziswa phezulu. Ngaphambili, iinkampani zeekhemikhali ezifana neBASF, iDuPont, kunye neDow bezithumela iileta ngokulandelelana ukuvakalisa utshintsho lwamaxabiso, kwaye inkampani enkulu yaseSwitzerland enencasa kunye nevumba elimnandi iGivaudan ibhengeze ukunyuka kwamaxabiso kathathu kulo nyaka. 

Ngokuphathelele izizathu zokunyuka kwamaxabiso, iL'Oreal, iEstee Lauder, iProcter & Gamble kunye namanye amaqela bakhankanye ukunyusa amaxabiso ukuze bajongane nokunyuka kweendleko kunye noxinzelelo lokunyuka kwamaxabiso. UNicolas Hieronimus, i-CEO yeL'Oreal Group, ngaphambili uthe iL'Oreal ingaqhubeka nokunyusa amaxabiso kwisiqingatha sesibini sonyaka ukuze ihlawule iindleko zokunyuka kwemveliso, kodwa iya kulungisa amaxabiso ngendlela echanekileyo. 

UTracey Travis, igosa eliyintloko lezemali kwi-Estee Lauder Group, ngaphambili uthe ngenxa yempembelelo yeshishini laseTshayina, ukukhula kwentengiso yonyaka kweqela kuza kuncitshiswa kuye kwi-7% ukuya kwi-9%, okungaphantsi kunengqikelelo yangaphambili yokukhula kwe-13% ukuya kwi-16%. NgoJulayi nango-Agasti kulo nyaka amaxabiso emveliso aza kunyuswa kwakhona ukuze kujongwane nokunyuka kwamaxabiso. 

Ekuqaleni kwalo nyaka, uphawu lweProcter & Gamble lubhengeze ukuba ngenxa yokunyuka kweendleko zothutho, izinto zokwakha, abasebenzi kunye nezinye iindleko ngexesha lobhubhane, kunye nokunyuka kwamaxabiso ezinto eziluhlaza ngenxa yokunyuka kwamaxabiso ehlabathi, zonke iindidi zayo ezilishumi eziphambili zeemveliso zinyukile amaxabiso. 

Nangona kunjalo, ngokutsho komntu ophethe inkampani yorhwebo ongafuni ukubizwa ngegama, ukunyuka kwamaxabiso eebhrendi ezinkulu kuxhomekeke kakhulu kwisicwangciso. “Ixabiso lezinto eziluhlaza libangela inani eliphantsi kakhulu leemveliso ezidumileyo, kwaye ukunyuka kwamaxabiso ezinto eziluhlaza akunampembelelo ingako kwixabiso.” Ukholelwa ukuba ishishini langoku libandakanyeka kakhulu, “Iikhrimu zamehlo ezichasene neblue zika-Estee Lauder zithunyelwe ngesaphulelo se-40%.” Ukuze ugcine intengiso, kufuneka utyale imali eninzi kwintengiso ekwi-intanethi nakwi-intanethi. Emva kokuba ixabiso linyukile, akufumaneki kuphela indawo eninzi yotyalo-mali lokuthengisa, kodwa nendawo eninzi yesaphulelo inokufumaneka kwimisebenzi yokukhuthaza elandelayo, esona sizathu siphambili sokunyuka kwamaxabiso eebhrendi ezinkulu.