I roto i te umanga ataahua, kei te tīmata hoki te mahi whakamiharo a te AI. Kua uru te umanga whakapaipai o ia rā ki te "wā AI". Kei te whakamana tonu te hangarau AI i te umanga ataahua, ā, kei te whakauru haere ki ngā hononga katoa o te mekameka ahumahi katoa o ngā whakapaipai o ia rā. I tēnei wā, ko ngā tikanga matua o te "AI+beauty makeup" ko:
1. Whakamātautau whakapaipai mariko
Hei āwhina i ngā kaihoko ki te whiriwhiri i ngā hua e tika ana, me te whakaoho i te hiahia o ngā kaihoko ki te hoko, kua rongonui haere ngā whakamātautau whakapaipai mariko i ngā tau tata nei. Mā te hangarau AR, ka taea e ngā kaiwhakamahi te whakatauira tere i te pānga whakapaipai o te whakamahi i tētahi whakapaipai mā te whakamahi noa i ngā taputapu pēnei i ngā waea pūkoro, i ngā whakaata atamai rānei. Kei roto i te whānuitanga o ngā whakamātautau whakapaipai ko te rīpene ngutu, ngā kamo kanohi, ngā whero whero, ngā tukemata, ngā atarangi kanohi me ētahi atu hua ataahua. I ngā tau tata nei, kua hangaia e ngā waitohu ataahua me ngā kamupene taputapu atamai ngā hua me ngā tono e rite ana. Hei tauira, kua whakarewahia ngātahitia e Sephora, Watsons me ētahi atu waitohu ataahua me ngā kaihokohoko ngā mahi whakamātautau whakapaipai me ngā kamupene hangarau e pā ana.
2. Whakamātautau kiri
Haunga te whakamātautau i ngā mea hanga-kanohi, he maha ngā waitohu me ngā kamupene hangarau kua whakarewa i ngā tono whakamātautau kiri mā te hangarau AI hei āwhina i ngā kaihoko ki te mārama ki ō rātou ake raruraru kiri. I roto i te tukanga whakamahinga, ka taea e ngā kaihoko te whakatau wawe me te tika i ngā raruraru kiri mā te hangarau kiri AI. Mō ngā waitohu, he huarahi kounga teitei te whakamātautau kiri AI ki te whakawhitiwhiti kōrero hohonu ki ngā kaiwhakamahi. Ahakoa e taea ai e ngā kaiwhakamahi te mārama ki a rātou anō, ka taea hoki e ngā waitohu te kite i te kōtaha kiri o ia kaiwhakamahi mō te putanga tonu o ngā ihirangi.
3. Whakapaipai ataahua ritenga
I ēnei rā, kei te tīmata te whakaritenga o te umanga whakapaipai, e tautokona ana te waitohu e te maha o ngā tātaritanga pūtaiao me ngā raraunga. Kei te tīmata hoki te tikanga whakaritenga "kotahi te tangata, kotahi te tunu kai" ki te aro ki te marea whānui. Ka whakamahia te hangarau AI hei tātari tere i ngā āhuatanga o te kanohi o ia tangata, te kounga o te kiri, te huruhuru me ētahi atu āhuatanga, kia taea ai te whakarite i tētahi mahere mō te ataahua o ia tangata.
4. Pūāhua mariko AI
I ngā tau e rua kua pahure ake nei, kua noho hei momo auaha mō ngā waitohu te whakarewa i ngā kaikōrero mariko me ngā punga mariko e ahu mai ana i te hangarau AI. Hei tauira, ko "Big Eye Kaka" a Kazilan, ko "Stella" a Perfect Diary, me ētahi atu. Ki te whakatauritea ki ngā punga tūturu, he nui ake te hangarau me te toi o ā rātou whakaahua.
5. Te whakawhanaketanga hua
Haunga te taha kaiwhakamahi, kei te whakapau kaha hoki te hangarau AI i te taha B ki te whakatairanga i te whanaketanga o te umanga ataahua.
E mārama ana, nā te āwhina o te AI, kua whanake haere a Unilever i ngā hua pēnei i te raupapa whakatika me te horoi hohonu a Dove, te rehu makawe maroke waiho-i-roto a Living Proof, te waitohu whakapaipai Hourglass Red zero lipstick, me te waitohu tiaki kiri tāne EB39. I roto i tētahi uiuinga, i kī a Samantha Tucker-Samaras, te tumuaki o te pūtaiao me te hangarau ataahua, hauora me te tiaki whaiaro a Unilever, i te mea kei te āwhina ngā whanaketanga pūtaiao maha, pēnei i te koiora matihiko, te AI, te ako mīhini, me te rorohiko irahiko ā muri ake nei, i a ia ki te mārama ake ki ngā āhuatanga mamae o te ataahua me te hauora o te kiritaki, ā, ka āwhina i a Unilever ki te whakawhanake i ngā hangarau me ngā hua pai ake mō ngā kiritaki.
Haunga te whakawhanaketanga hua me te hokohoko, kei te whakatairangahia hoki e te "ringa ngaro" o te AI te whakahaere mekameka tuku me te whakahaere hinonga. Ka kitea kei te whakamanahia e te AI te whanaketanga o te umanga i roto i te huarahi whānui. I te heke mai, me te whanaketanga o te hangarau. Me te whanaketanga tonu, ka whakakiia e te AI te umanga ataahua ki te maha atu o nga whakaaro auaha.
Wā tuku: Pipiri-20-2023