Mu nganda zubwiza, AI nayo itangiye kugira uruhare rutangaje.Inganda zo kwisiga za buri munsi zinjiye muri "AI era".Ikoranabuhanga rya AI rihora ryongerera imbaraga inganda zubwiza kandi rikagenda ryinjira buhoro buhoro mu miyoboro yose y’inganda zose zo kwisiga.Kugeza ubu, "AI + ubwiza bwa make" ifite uburyo bukurikira:
1. Ikigeragezo cyo kwisiga
Mu rwego rwo korohereza abaguzi guhitamo ibicuruzwa biboneye no gukangurira abaguzi kwifuza kugura, ibizamini byo kwisiga byamamaye mumyaka yashize.Binyuze mu buhanga bwa AR, abakoresha barashobora kwigana byihuse ingaruka zo kwisiga bakoresheje maquillage runaka bakoresheje gusa ibikoresho nka terefone igendanwa cyangwa indorerwamo zubwenge.Urutonde rwibigeragezo birimo lipstick, indorerwamo, umutuku, ijisho, igicucu cyamaso nibindi bicuruzwa byiza.Mu myaka yashize, ibirango byubwiza hamwe nubucuruzi bwibikoresho byubwenge byagiye bikora ibicuruzwa nibisabwa.Kurugero, Sephora, Watsons nibindi birango byubwiza hamwe nabacuruzi batangije hamwe ibikorwa byo kugerageza kwisiga hamwe nibigo byikoranabuhanga bijyanye.
Kwipimisha uruhu
Usibye kwipimisha maquillage, ibirango byinshi hamwe nisosiyete yikoranabuhanga banatangije porogaramu zo gupima uruhu hifashishijwe ikoranabuhanga rya AI kugirango bafashe abaguzi kumva ibibazo byabo byuruhu.Muburyo bwo gukoresha, abaguzi barashobora kwihutisha kandi neza ibyemezo byambere kubibazo byuruhu hakoreshejwe ikoranabuhanga ryuruhu rwa AI.Kubirango, gupima uruhu rwa AI nuburyo bwiza bwo kuvugana cyane nabakoresha.Mugihe wemerera abakoresha kwiyumvisha ubwabo, ibirango birashobora kandi kubona umwirondoro wuruhu rwa buri mukoresha kugirango bikomeze gusohoka.
3. Kwisiga ubwiza
Uyu munsi, uruganda rwo kwisiga rutangiye guhindurwa, ikirango gishyigikirwa numubare munini wo gusuzuma siyanse hamwe namakuru.Uburyo "umuntu umwe, resept imwe" uburyo bwo kwihitiramo nabwo butangiye kwerekezwa kubaturage muri rusange.Ikoresha tekinoroji ya AI kugirango isesengure byihuse imiterere ya buri muntu, ubwiza bwuruhu, imisatsi nibindi bintu birasesengurwa, kugirango habeho gahunda yubwiza bwa buri muntu.
4. Imiterere ya AI
Mu myaka ibiri ishize, byahindutse inzira yibirango byo gutangiza abavugizi basanzwe hamwe na ankeri zifatika zishingiye ku ikoranabuhanga rya AI.Kurugero, "Big Eye Kaka" ya Kazilan, Diary Yuzuye "Stella", nibindi.
5. Gutezimbere ibicuruzwa
Usibye iherezo ryabakoresha, tekinoroji ya AI kumpera ya B nayo idatanga imbaraga zo guteza imbere inganda zubwiza.
Byumvikane ko hifashishijwe AI, Unilever yagiye iteza imbere ibicuruzwa nkibikurikiranwa byimbitse bya Dove no gusukura, Living Proof yasize umusatsi wumye, marike yisiga Hourglass Red zero lipstick, hamwe nikirango cyita ku bagabo EB39.Samantha Tucker-Samaras, umuyobozi wa Unilever ushinzwe ubwiza, ubuzima no kwita ku bumenyi n’ikoranabuhanga ku giti cye, mu kiganiro twagiranye yavuze ko nk’iterambere ry’ubumenyi butandukanye, nka biologiya ya digitale, AI, kwiga imashini ndetse no mu gihe kiri imbere, kubara kwant, nabyo birabufasha. kunguka gusobanukirwa cyane nububabare bwabaguzi mubwiza nubuzima, gufasha Unilever guteza imbere ikoranabuhanga nibicuruzwa kubakoresha.
Usibye guteza imbere ibicuruzwa no kwamamaza, "ikiganza kitagaragara" cya AI giteza imbere imicungire y’ibicuruzwa no gucunga imishinga.Birashobora kugaragara ko AI iha imbaraga iterambere ryinganda muburyo bwose.Mugihe kizaza, hamwe niterambere ryikoranabuhanga Hamwe niterambere, AI izinjiza inganda zubwiza nibitekerezo byinshi.
Igihe cyo kohereza: Jun-20-2023