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Recently, there has been another Maillard trend on social platforms. From nail art and makeup to fashionable sleeve lengths, everyone has begun to chase this trend. Many netizens are also wondering, what is the Maillard trend in autumn?

Beautiful young blonde woman in orange trench coat shot outdoors. fashion shoot
Beauty woman with eye shadow makeup palette. Model with healthy perfect skin, close up portrait. Cosmetology, beauty and spa

What is Maillard?

Maillard originally referred to the color changes that occur when food is cooked by heat. Now it refers to autumn fashion styles such as caramel, brown, khaki, and brown-based style combinations.

How to create Maillard makeup?

This makeup style captures the essence of the fall and winter seasons, using reddish brown and creamy coffee tones as a base and accentuating the look with subtle shimmer. So keeping the overall makeup tone with low saturation and earthy tones is key. Then, when it comes to cosmetics, you can lean towards earth-toned eye shadows, blushes and lipsticks. In addition, lips are dry in autumn and winter, so you can use lip oil as a base before applying lipstick.

Insights into the trends behind Maillard’s popularity

● From fast-paced fashion to the era of durability
In the overall sluggish economic environment, the Maillard style, which is minimalist, durable, practical and can be worn in all occasions, has become mainstream fashion. Low-saturation colors can give consumers a sense of levity psychologically. The sense of stability and security of the era. What consumers are looking for is value and good products with high quality and low price.

● Color therapy needs of young people
From dopamine to Maillard, what is released at a deeper level is the social emotion of the times. Colors with high saturation of dopamine release people’s negative emotions in the epidemic and high-pressure society, and Maillard in the golden autumn is what young people are feeling. The process of self-healing in today's ever-changing social environment shows one's attitude towards life to the society.

● Emotional value is the traffic password
Maillard style has now become an attitude in the fashion industry to express yourself and highlight your personality. This emotion is like the unrestrained sunshine shining on the lawn. It is also an outward expression of maintaining inner peace and tranquility, whether it is dopamine or Maillard. In Dedu, people reflect their self-feelings and spiritual world through the innovation of colors.


Post time: Nov-02-2023