Yuav ua li cas thiaj kov yeej cov neeg siv khoom hauv Southeast Asia?
Raws li Lazada txoj kev tshawb fawb ntawm cov neeg siv khoom thaum kawg lub Peb Hlis, 58% ntawm cov neeg teb yuav nce kev siv nyiaj rau kev noj qab haus huv thiab kev zoo nkauj. Thaum tib neeg rov qab mus rau lub neej ua ke xws li cov tuam txhab thiab cov tsev kawm ntawv, qhov kev thov rau kev zoo nkauj thiab kev saib xyuas daim tawv nqaij rau kev hnav lub ntsej muag txuas ntxiv mus. Tsis tas li ntawd, cov neeg siv khoom pib rov tshuaj xyuas cov txheej txheem ntawm kev saib xyuas kev noj qab haus huv thiab kev saib xyuas tus kheej. Kev noj qab haus huv yuav txuas ntxiv mus ua lub ntsiab lus tseem ceeb ntawm kev siv nyiaj.
Xyoo 2022, cov neeg siv khoom sab hnub tuaj Es Xias teb chaws txoj kev paub txog kev tiv thaiv kev huv, kev noj qab haus huv thiab kev tiv thaiv ib puag ncig ntsuab yuav nce ntxiv ntau, uas yuav cuam tshuam rau lawv tus cwj pwm yuav khoom. Raws li daim ntawv tshaj tawm Euromonitor Passport, nyob rau hauv qhov qub tshiab, kev zoo nkauj thiab kev saib xyuas tawv nqaij thiab kev siv ntawm cov neeg siv sab hnub tuaj Es Xias teb chaws yuav qhia peb qhov kev hloov tshiab hauv xyoo 2022.
Xyoo 2022, cov khoom pleev qhov muag nrov dua, thiab qhov kev thov rau cov cuab yeej pleev qhov muag txuas ntxiv nce siab. Ntawm ib sab tes, hnav lub ntsej muag ntev ntev tso cai rau cov neeg siv hloov qhov kev tsom mus rau qhov muag; Cov teeb meem tshwm sim ntawm thaum ntxov thiab laus, tsim cov duab tus kheej lossis txaus siab rau kev nkag siab ntawm kev cai dab qhuas, cov neeg siv khoom sib txawv sib xyaw ua ke pleev qhov muag nrog lawv tus kheej cov cwj pwm thiab cov duab, thiab cov khoom siv txhua hnub xws li cov plaub muag cuav, eyeliner, qhov muag ntxoov ntxoo thiab ob lub qhov muag nplaum tau tsav cov neeg siv khoom muaj zog.
Qhov loj ntawm kev lag luam cov cuab yeej zoo nkauj tab tom nce ntxiv, thiab qhov kev thov ntawm cov neeg siv khoom kuj tseem nce ntxiv. Txij xyoo 2022 txog 2026, kev lag luam zoo nkauj thoob ntiaj teb yuav loj hlob ntawm qhov kev loj hlob txhua xyoo ntawm 5.8% (360researchreports), thiab xav tias yuav ncav cuag US $ 3.074 billion. Nyob rau hnub ntawm Lazada hnub yug tshaj tawm, thawj 12 teev ntawm Malaysia, Singapore, Nyab Laj thiab Thaib teb cov chaw txhua tus tau mus txog 200% ntawm xyoo tas los 3.27 hnub.
Thaum lub sijhawm uas kev zoo nkauj thiab kev lag luam tub nkeeg muaj ntau, cov neeg siv khoom hauv Es Xias Qab Teb nrhiav kev pleev kom zoo nkauj thiab mos mos, cov txheej txheem pleev kom yooj yim thiab kev paub txog kev saib xyuas tawv nqaij zoo tshaj plaws. Yog li ntawd, lawv kuj muaj qhov xav tau siab rau kev siv thiab xaiv cov cuab yeej zoo nkauj / pleev kom zoo nkauj. Ntxiv nrog rau kev nrhiav tus nqi siv ntawm cov khoom nws tus kheej, cov neeg siv khoom them sai sai rau ntau yam thiab cov kev xav tau siab, xws li kev tsim qauv thiab kev zoo nkauj. Ntau lub npe cuab yeej pleev kom zoo nkauj kuj tau ua tus thawj coj hauv kev txhim kho kev ua tau zoo ntawm cov khoom siv pleev kom zoo nkauj thiab tsim kho lawv cov tsos.
Qhov peb ua tau zoo tshaj plaws yeej ib txwm yog pleev qhov muag. Peb muajntau xim qhov muag ntxoov ntxoo, ob qho tib si hauv cov palettes thiab cov kua pleev qhov muag hloov xim, thiab cov xim pleev qhov muag hloov xim yeej ib txwm nrov tshaj plaws nrog peb cov neeg siv khoom.Kua eyelinerkuj yog ib qho tseem ceeb rau kev pleev xim txhua hnub.
Thaum tsim cov khoom no, peb xav txog kev sib xyaw ua ke ntawm kev zam thiab kev siv tau yooj yim. Topfeel Beauty ntseeg tias yog tias peb tuaj yeem ua rau cov neeg siv khoom hauv Southeast Asia txaus siab, peb yuav coj nws mus rau qib tom ntej.
Lub sijhawm tshaj tawm: Lub Rau Hli-01-2022
