Yadda Ake Cin Nasara Kan Masu Sayayya a Kudu maso Gabashin Asiya?

A cewar binciken da Lazada ta yi kan masu amfani da kayayyaki a ƙarshen Maris, kashi 58% na waɗanda suka amsa za su ƙara kashe kuɗi kan lafiya da kyau. Yayin da mutane ke komawa ga rayuwar gama gari kamar kamfanoni da makarantu, buƙatar kula da kyau da fata don sanya abin rufe fuska yana ci gaba da ƙaruwa. Bugu da ƙari, masu amfani da kayayyaki sun fara sake duba hanyoyin kula da lafiya da kula da kansu. Lafiya za ta ci gaba da zama jigon amfani da kayayyaki.

A shekarar 2022, wayar da kan masu amfani da yankin kudu maso gabashin Asiya game da kariyar tsafta, rayuwa mai kyau da kuma kare muhalli mai kyau zai karu sosai, wanda zai yi tasiri sosai ga halayen siyayyarsu. A cewar rahoton Euromonitor Passport, a karkashin sabon al'ada, kyawawan halaye da kula da fata da kuma cin abincin masu amfani da yankin kudu maso gabashin Asiya zai nuna sabbin abubuwa guda uku a shekarar 2022.

A shekarar 2022, kayayyakin kwalliyar ido sun fi shahara, kuma buƙatar kayan kwalliyar ido na ci gaba da ƙaruwa. A gefe guda, sanya abin rufe fuska na dogon lokaci yana bawa masu amfani damar mayar da hankali kan kayan kwalliya ga idanu; Matsalolin da aka saba fuskanta na tsufa da tsufa, tsara hoton mutum ko gamsar da jin daɗin al'ada, masu amfani daban-daban suna haɗa kayan kwalliyar ido da halaye da hotunansu, kuma abubuwan da ake amfani da su a yau da kullun kamar gashin ido na ƙarya, eyeliner, inuwar ido da sitika na ido biyu sun haifar da buƙatar masu amfani sosai.

Girman kasuwar kayan kwalliya yana ƙaruwa, kuma buƙatar masu amfani da ita ma tana ƙaruwa. Daga 2022 zuwa 2026, kasuwar kwalliya ta duniya za ta girma a wani adadin ci gaban shekara-shekara na kashi 5.8% (rahotanni 360 na bincike), kuma ana sa ran zai kai dala biliyan 3.074 na Amurka. A ranar da aka yi bikin ranar haihuwar Lazada, sa'o'i 12 na farko na wuraren Malaysia, Singapore, Vietnam da Thailand duk sun kai kashi 200% na kwanaki 3.27 na bara.

A lokacin da rabon kayan kwalliya da tattalin arziki mai rauni suka mamaye, masu sayayya a yankin kudu maso gabashin Asiya suna bin kayan kwalliya masu laushi da laushi, hanyoyin kwalliya masu dacewa da kuma ƙwarewar kula da fata ta ƙarshe. Saboda haka, suna da manyan buƙatu don amfani da zaɓar kayan kwalliya/kayan kwalliya. Baya ga bin ƙimar amfani da kayan, masu sayayya suna mai da hankali kan buƙatu daban-daban da na babban mataki, kamar ƙira da kwalliya. Kamfanoni da yawa na kayan kwalliya da aka farka suma sun jagoranci inganta aikin kayan kwalliya da kuma sabunta kamanninsu.

Abin da muke yi mafi kyau a koyaushe shine kwalliyar ido.inuwar idanu masu launuka daban-daban, duka a cikin launuka masu launuka iri-iri da kuma inuwa mai canza launi, da kuma inuwa mai canza launi koyaushe sun fi shahara a tsakanin abokan cinikinmu.Ruwan eyeliner mai ruwakuma kayan shafa ne na yau da kullun da ake buƙata.
Lokacin da muke haɓaka waɗannan samfuran, muna la'akari da haɗin salon zamani da kuma amfani. Topfeel Beauty ta yi imanin cewa idan za mu iya gamsar da masu amfani a Kudu maso Gabashin Asiya, za mu kai shi mataki na gaba.