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Zodzoladzola Zopanda Madzi Zakhala Njira Yatsopano?mthunzi wa maso

M'zaka zaposachedwapa, njira yotetezera chilengedwe yafalikira kwambiri pamsika wa zodzoladzola ku Europe ndi America, monga "wopanda nkhanza" (Chogulitsachi sichigwiritsa ntchito zoyeserera za nyama mu njira yonse yofufuzira ndi chitukuko), "vegan" (njira yachogulitsachi sichigwiritsa ntchito zinthu zilizonse zopangidwa ndi nyama) ndi zinthu zina. Chimakondedwa ndi Generation Z ku Europe ndi America omwe amasamala kwambiri za chitetezo, thanzi ndi chilengedwe. Ndipo okalamba atapanga chisangalalo chachikulu, matsenga atsopano adawonekeranso, omwe ndi "zodzola zopanda madzi". Malinga ndi deta yomwe idatulutsidwa ndi WGSN (UK Trend Forecast Service Provider) mu "2022 World Popular Beauty Trend Report", kusunga madzi ndi kuteteza chilengedwe,zodzoladzola mwachangu, kugwiritsa ntchito bwino komanso kukhazikika kwa zinthu zonse zidzakhala cholinga cha ogwira ntchito za kafukufuku ndi chitukuko chaka chino.

Makampani opanga zodzoladzola aku France ayambitsa "chizolowezi" cha zodzoladzola zopanda madzi. Kale, panali sopo wokha pa shelufu, koma tsopano zinthu zambiri zolimba zopanda madzi zawonekera, monga shampu, conditioner series, chisamaliro cha nkhope chopangidwa ndi Les savons de Joya. Gawoli lilinso ndi chigoba cha La Rosée, ndi chochotsa zodzoladzola cha Lamazuna cha Shea Butter Waterless Makeup Remover, Butter Waterless Cream, ndi zina zambiri.

Elizabeth Lavelle, yemwe anayambitsa bungwe lodziwika bwino la upangiri la Utopies, wanena poyera kuti: "Ndikuganiza kuti msika wa zodzoladzola wopanda madzi upitiliza kukula chifukwa uli pa malo olumikizirana mavuto angapo azachilengedwe." Kuphatikiza apo, Mtsogoleri wa Dipatimenti ya Mintel Beauty Makeup and Personal Care, Vivian Ruder, amakhulupiriranso kuti zinthu zokongoletsera zamtsogolo ziyenera kukhala ndi malingaliro omveka bwino okhudza chilengedwe, kuwonetsa ogula njira yothetsera kusowa kwa madzi ndikuwathandiza kuwongolera momwe amagwiritsira ntchito madzi.

Ogulitsa aku China akhoza kupanga zodzoladzola zopanda madzi kumayiko aku Europe ndi America.

 


Nthawi yotumizira: Marichi-24-2022