Loaʻa ʻia ka Brand Cosmetic American "The Creme Shop" e LG!

I kēia mau lā, ua hoʻolaha ʻo LG Life e kiʻi i ka brand cosmetics American The Crème Shop no US $120 miliona (ma kahi o RMB 777 miliona), e paʻa ana i kahi 65% stake.Aia pū ka ʻaelike kūʻai i ke kuleana e kūʻai i ke koena 35% o The Créme Shop ma hope o ʻelima mau makahiki.ʻO kēia ka hoʻopukapuka kālā a me ka loaʻa ʻana o LG Health ma kahi o ʻelua mau makahiki, ma hope o ka loaʻa ʻana o 192.3 biliona i loaʻa i nā kuleana ʻoihana ʻo Physio Gel a me ʻAmelika ʻAmelika i 2020.

Ua hōʻike ʻia ua hoʻokumu ʻia ʻo The Crème Shop e ʻelua mau Korea-ʻAmelika, ʻo Theresa lāua ʻo Lawrence Kim.He kumukūʻai kaulana iamea hoʻonaninanino ka "MZ generation" ma ka US, ʻoi aku ka ʻōpio millennials., Disney a me nā kiʻi paʻi kiʻi ʻē aʻe i hoʻolālā pū ʻia, e uhi ana i nā huahana mālama ʻili maʻamau,nā mea hoʻonaninani, etc. ʻO ke kumu kūʻai ma lalo o 100 yuan.

No LG, ʻo The Créme Shop brand ke hōʻike nei i ka ʻAmelika "MZ generation" i ka nānā ʻana iā K-Beauty, kahi hōʻailona kūpono i ka aesthetic kūloko a he kumu punahele nui ʻoiai nā pilikia o ka laka coronavirus a me ka lako honua ʻO ka pilikia kaulahao, akā. Ua mālama ka Crème Shop i ka ulu o ka hana ma mua o 30% i nā makahiki ʻekolu i hala.Eia kekahi, ma ke ʻano o nā kaila, pili ka brand i ke ʻano hoʻohālike multi-channel a mālama i ka launa pū ʻana me nā ala kūʻai kaulana e like me Ulta, CVS, Macy's, a me Urban Outfitters.

Pehea e lilo ai i brand nani i kaulana i nā ʻōpio?Ke manaʻoʻiʻo nei au ʻo kēia ke ala e noʻonoʻo nei nā mea he nui.

E like me kā mākou e pili ana, e pili ana i nā huahana, pono ka maikaʻi a me ke kumukūʻai i loko o kahi ākea kūpono;ma ke ʻano o ke ʻano huahana, pono ke kūlike ke kala me ke kiʻi o ka poʻe ʻōpio.No ka mea ʻo lākou ka ikaika nui o ka ʻai.

He nīnau mau loa kēia me ka pane ʻole.Ke manaʻoʻiʻo nei au e lilo pū mākou i kekahi o nā hōʻailona nani e makemake ai ka poʻe ʻōpio.