I-Ingenics ikhiphe umbiko othi "2024 Global Beauty and Personal Care Trends", ofinyeza amathrendi amathathu amakhulu azoba nomthelela embonini yobuhle bomhlaba wonke kanye nokunakekelwa komuntu siqu eminyakeni ezayo, uNkulunkulu Nomumo, Ubuhle be-AI, kanye Nokulula Okuyindida.Masizihlole ndawonye!
01 Ubuhle Kokubili Ukuma kanye Nesimo
Isahluko esilandelayo ekuchazeni impilo kuyoba ubuhle bengqondo nomzimba, lapho umoya wangaphakathi nokubukeka kwangaphandle kuxhumene.Nakuba labo abalahlekelwe izinga lempilo yabo njengamanje bebeka kuqala impilo engokomzimba nengqondo, amabhrendi angasiza labo abalahlekelwe yikhwalithi yabo yokuphila baye esigabeni esilandelayo ngokwethula amasu okunciphisa ukucindezeleka, izinhlelo zokuphulukisa, izithako ezihlosiwe zokukhempa kanye nokunakekelwa komuntu siqu okuthuthukisiwe kwansuku zonke. izinqubo zokwenza ubuhle bube yingxenye yempilo ecebile nenemibala, kanye nokwandisa injabulo yokuphila.Inkambiso "yomoya omusha" isho ukuthi indlela ehlangene yobuhle ingahle ithandeke kubathengi, isebenzisa ubuchwepheshe, ukubambisana nokugxila ekuhlanganiseni kanye nokwenza kube ngokwakho ukuthuthukisa ubuhle bangaphandle babathengi kuyilapho kuthuthukisa inhlalakahle yabo yengqondo nengokomzwelo.
Ukuxhumana kwengqondo nomzimba kubalulekile ekuthuthukiseni indima yobuhle empilweni yonke.Ukunciphisa izici ezingokwengqondo ezinjengokucindezeleka, ukukhathazeka, kanye nemizwa ngokucabanga okuhle, ukuzindla, nokuzivocavoca kokunciphisa ingcindezi kungaba nomthelela omuhle ekubukekeni kwesikhumba nezinwele futhi kuthuthukise impilo yonke.
Ubuhle besimo nomoya bubhekisela ekuxhumekeni komoya wangaphakathi nokubukeka kwangaphandle.Imikhiqizo ingasiza abathengi bathuthukise ubuhle babo bangaphandle kuyilapho bethuthukisa inhlalakahle yabo yengqondo nengokomzwelo ngokusebenzisa ubuchwepheshe, ukubambisana, nokugqamisa ukufakwa nokwenza kube ngokwakho.Izifundo ezisafufusa ezifana ne-psychodermatology (ehlola ubudlelwano phakathi kwempilo yengqondo nempilo yesikhumba) kanye ne-neurocosmetology (egxile ekuxhumaneni phakathi kwesimiso sezinzwa nesikhumba), amadivayisi agqokekayo anikeza impendulo yesikhathi sangempela kumazinga okucindezeleka nempilo yesikhumba, ethuthukisiwe. ukuhlaziya idatha, ukuhlolwa kwe-DNA kanye nama-algorithms aqondene nawe ngezinye zezindlela esingahlangabezana ngazo nezidingo zomuntu ngamunye zabathengi "zefomu nomsebenzi"."Ukubukeka nokuzwakala" komthengi ngamunye kuyahlangatshezwana naye.
02 AI Buhle
Ubuhle be-AI benza okukhulu embonini yobuhle, buyenza ibe ngeyakho, isebenze kahle futhi iphumelele, kodwa ukuphatha nokubeka izinto obala kubalulekile ekukhuleni.Imikhiqizo ingasebenzisa ulwazi olufana nempendulo yomsebenzisi ezinkundleni zokuxhumana ukuze ibone izikhala phakathi kokulindelwe ngabathengi nemikhiqizo, futhi ithuthukise futhi isungule imikhiqizo ebhekana nezidingo ezithile.Ngokuzayo, i-AI izophakamisa izixazululo zomuntu siqu ngokuhlaziya izici zendlela yokuphila, izimo zemvelo kanye nolwazi lofuzo.
I-Artificial Intelligence izoguqula imboni yobuhle ngokuyenza ibe ngeyakho, isebenze kahle futhi iphumelele, kodwa ukuphatha nokubeka izinto obala kubalulekile ekukhuleni.I-Artificial Intelligence iguqula imboni yobuhle, isheshise ukuthuthukiswa komkhiqizo, ikhuthaze ukubandakanywa emikhiqizweni namasevisi, futhi isiza ukubhekana nezinkinga zokuziphatha futhi isheshise ukuthuthukiswa komkhiqizo omusha ngokuhlaziya idatha, amaphethini okufunda nokukhiqiza imininingwane.I-"Smart Hidden Beauty" isiza izinkampani zobuhle ukuthi zisebenzise izinhlamvu ezifana nempendulo yekhasimende ezinkundleni zokuxhumana ukuze zibone izikhala futhi zidale imikhiqizo emisha ngokusekelwe ezidingweni ezithile.
I-Artificial Intelligence izongena embonini yobuhle ngezincomo eziqondene nawe, ukuzizwisa okubonakalayo kokuzama, kanye ne-digital AI ngokuhlaziya izici zempilo, izimo zemvelo, kanye nemibono yofuzo eqhutshwa idatha.Izincomo zobuhle ezenziwe nge-Hyper-personalized zizokwethulwa ngokuhlaziya imininingwane yenkundla yezokuxhumana.Lokhu ngokwezifiso kunezitayela zomzimba, impendulo yekhasimende kanye nocwaningo lwemakethe, futhi i-AI izosiza
Yenza amabhrendi wobuhle enze imikhiqizo eyenzelwe wena kanye nokuzizwisa okungakwazi kokubili ukuhlonza izinkolelo zobuhle babathengi kanye nemibono eco-friendly.Heha abathengi kumikhiqizo emisha futhi ukhulise ukwethembeka kwemikhiqizo yabo ngesikhathi esifanayo.
03 Ubulula obucwengekile
Abathengi baya ngokuya befuna imikhiqizo esebenza kahle, esezingeni eliphezulu.Abathengi banamuhla bagxile kakhulu ekusebenzeni nasekusebenzeni komkhiqizo, kunokupakisha okunethezeka kanye nemikhankaso yokumaketha ewubukhazikhazi.Abathengi baphishekela ukubekwa obala okukhulu kolwazi lomkhiqizo, basebenzisa imiphumela yangempela ukuze bahlulele ukufaneleka kwezintengo zeprimiyamu, futhi basusa ukugxila kwabo ekuqongeni imikhiqizo baye ezidingweni zekhwalithi ephezulu.
Uma kukhulunywa ngezithako zomkhiqizo wobuhle, abathengi bazoqhubeka nokufuna ukubonakala obala olwazini lomkhiqizo.Abagcini nje ngokufuna ukwazi ukuthi yini efakwa esikhumbeni noma ezinweleni zabo, kodwa futhi bafuna ukuthi imikhiqizo inikeze ulwazi olucacile mayelana nezinzuzo zezithako ezisebenzayo.Lokhu kuzokwenza abathengi bakwazi ukwenza izinqumo ezinolwazi futhi banake kakhulu
Ukusebenza komkhiqizo.Ngaphezu kwalokho, ama-brand angagcizelela i-minimalism ekupakisheni nasekuklanyeni.Imigqa ehlanzekile, imibala ethulisiwe nobuhle obuhle kuzodala umuzwa ongaphansi wamakhasimende.Amabhrendi amukela ukupakishwa kwe-minimalist ngeke nje adlulisele isithombe se-premium, kodwa futhi ahambisane nesifiso sendlela yobuhle ehlanzekile, ehlelekile.
Ukugxila kwabathengi kuzosuka ekuqongeni inani elikhulu lemikhiqizo kuye ekukhetheni ngokucophelela uhla lwemikhiqizo esezingeni eliphezulu, efika ngesikhathi.Abathengi bazobeka phambili ukusebenza kahle futhi bafune imikhiqizo ehlangabezana nezidingo zabo ezithile.Izinga lomkhiqizo, ukusebenza kahle kanye nemiphumela yesikhathi eside izobekwa phambili ngaphezu komthamo womkhiqizo.Ukuduma kwemikhiqizo namasevisi aklanyelwe izidingo zomuntu ngamunye kuzoqhubeka nokukhula.Imikhiqizo enganikeza iseluleko somuntu siqu, amafomula enziwe ngendlela oyifisayo noma izixazululo ezihlosiwe zizothola inzuzo.Ukwakha umphakathi eduze komkhiqizo kuzobaluleka kakhulu kunangaphambili.Amabhrendi athuthukisa ukusebenzelana kwabasebenzisi futhi akhuthaze okuqukethwe okukhiqizwa umsebenzisi ukuthi asebenzisane nabaholi bemibono abahambisana nefilosofi yomkhiqizo kanye namagugu bazokwazi ukugcizelela umlayezo wabo wokuphumelela nokusebenza komkhiqizo.Lokhu kuqwashisa umphakathi nokuxhumana kuzosiza ukwakha isisekelo samakhasimende athembekile futhi kwandise ukuqwashisa ngomkhiqizo.
Isikhathi sokuthumela: Jan-02-2024