Kusekho indlela ende ekufuneka ihanjwe ukuze kubekho uphuhliso oluzinzileyo kwishishini lobuhle

Njengemveliso yobuhle esebenzisa izinto zeplastiki ezikrwada kunye nezinto zokupakisha ngokubanzi, ungcoliseko kunye nenkunkuma aziqhelekanga. Ngokwedatha ye-Euromonitor, ubungakanani benkunkuma yokupakisha kwishishini lobuhle ngo-2020 bunokuba ziingceba ezili-15 leebhiliyoni, ukwanda kwezingceba eziphantse zibe zizigidi ezili-100 xa kuthelekiswa no-2018. Ukongeza, uJulia Wills, umseki-mququzeleli we-Herbivore Botanicals (herbivore), wakha wathetha esidlangalaleni kwiindaba ukuba ishishini lezinto zokuthambisa livelisa iibhotile zeplastiki ezingenanto eziziibhiliyoni ezingama-2.7 minyaka le, nto leyo ethetha ukuba umhlaba udinga ixesha elingakumbi lokuzonakalisa, kwaye iingxaki zokusingqongileyo ziya kujongana nemingeni enzima ngakumbi.

Phantsi kweemeko ezinjalo, amaqela obuhle aphesheya kwezilwandle ebesoloko ehlola iindlela zokufezekisa imveliso ezinzileyo ngokusebenzisa “ukunciphisa iplastiki kunye nokurisayikilisha” izinto zokupakisha, kwaye asebenze kakuhle ngokubhekiselele “kuphuhliso oluzinzileyo”.

UBrice André, umlawuli wehlabathi jikelele wezokupakisha ezizinzileyo eL'Oreal, uthe kudliwanondlebe neThe Independent ukuba ikamva lobuhle kunye nokupakisha ubuhle liza kugxila ekuzinzeni, kwaye olu phawu lunomdla wokuphuhlisa ukupakisha okuzinzileyo ngakumbi kwipotifoliyo yemveliso yalo, njengale yangoku. Yazisa iValentino Rosso Lipstick Collection: Emva kokuba ingqokelela igqityiwe, ukugcwalisa kwakhona kunokuzaliswa kwiphakheji ukuze kusetyenziswe ngokuphindaphindiweyo.

Ukongeza, i-Unilever ikwathatha inyathelo "lokuzinza". Oku kuquka ukuqinisekisa uthungelwano "olungenawo amahlathi" ngo-2023, ukunciphisa ukusetyenziswa kweplastiki engazange itshatyalaliswe ngo-2025, nokwenza zonke iipakeji zemveliso zibole ngo-2030. URichard Slater, igosa eliphambili lophando nophuhliso, uthe: "Sidala isizukulwana esitsha sobuchwepheshe kunye nezithako zokupakisha iimveliso zethu zobuhle kunye nokhathalelo lomntu ezingasebenzi kakuhle kuphela, kodwa neziphinda zisetyenziswe kwaye zihlale ixesha elide."

Kuyafaneleka ukukhankanya ukuba kwiimarike zaseYurophu naseMelika, ukusetyenziswa kwezixhobo zokuzalisa kwakhona kwiimveliso zobuhle ezikumgangatho ophezulu nako kuxhaphake kakhulu. Umzekelo, iimpawu ezifana neLANCOME (Lancome) kunye neNanfa Manor zonke ziqulathe iimveliso ezinxulumene nezo.

UWang Liang, usekela-mphathi jikelele weBawang International Group, wazisa kwi-"Cosmetics News" ukuba ukuzaliswa kwezinto zokuhlobisa kungenziwa kuphela emva konyango oluqinileyo lokubulala iintsholongwane kunye nendawo ecocekileyo ngokupheleleyo. Mhlawumbi amazwe angaphandle aneendlela zawo, kodwa okwangoku, kwimigca yasekhaya Kwitshaneli elandelayo ye-CS, ukuzaliswa kwakhona kweemveliso evenkileni ngenkonzo "ephinda izaliswe" efana nale kuya kwenza iingxaki ezinje ngeentsholongwane kunye nosulelo lweebhaktheriya zibe yingozi enkulu efihliweyo, ngoko ke ukhuseleko lweemveliso aluyi kuqinisekiswa.

Kule nqanaba, nokuba lishishini lezinto zokuthambisa okanye icala labathengi, ingcamango eluhlaza yophuhliso oluzinzileyo iye yaba yinto ephambili kwiinkalo ezahlukeneyo. Indlela yokusombulula iingxaki zokungoneli kothungelwano lokubonelela, imfundo yemarike yabathengi, iteknoloji engonelanga yezinto zokupakisha, njl.njl., iseyimfuneko enkulu kushishino. Nangona kunjalo, kubonakala ngathi ngokuqhubeka phambili komgaqo-nkqubo we-dual-carbon kunye nokwanda kolwazi lophuhliso oluzinzileyo kuluntu lwemarike yaseTshayina, imakethi yezithambiso yasekhaya iya kuzisa "uphuhliso lwayo oluzinzileyo".