Imarike yobuhle yaseTshayina iyazinza

Ngomhla we-16 kweyoMnga, i-L 'Oreal China ibibambe umbhiyozo weminyaka engama-25 eShanghai. Kumsitho, i-CEO ye-L 'Oreal uYe Hongmu uthe iChina ikhula ngokukhawuleza.njenge-trend vane e-Asia nakwihlabathi liphela, kunye nomthombo obalulekileyo wobuchule obuphazamisayo.

Ngomhla we-15 kweyoMnga, enye inkampani enkulu yobuhle yamazwe ngamazwe, u-Estee Lauder, yavula i-China Innovation yayo.IZiko loPhando noPhuhliso, elikwaseShanghai. Iziko le-R&D, elidibanisa izinto zoyilo zanamhlanje nezemveli zaseTshayina, ligubungela ummandla we-12,000iimitha zesikwere kwaye ineefomyula eziphambili kunye neelabhoratri zeklinikhi, iindawo ezikwabelwana ngazo, izixhobo zovavanyo ezisebenzisanayo, iistudiyo zemodeli zokupakisha kunye neeworkshop zovavanyoukukhawulezisa utshintsho oluvela kwingqiqo yabathengi ukuya kwintengiso. Iziko le-R&D likwanegumbi losasazo elikhethekileyo kunye neziko lamava, ukuze amaTshayinaabathengi banethuba lokuthatha inxaxheba kwicandelo lokudala imveliso entsha.

Ngomhla we-15 kweyeNkanga, iShiseido ibibambe inkomfa nabezindaba malunga nokugqiba iminyaka eli-150 eShanghai. IShiseido ityhile ukuba eli qela liza kuqhubeka nokutyala imali kwezimbalwa zilandelayo.iminyaka yokwakha iziko layo lesibini ngobukhulu le-R&D ehlabathini eTshayina, kunye nokukhuthaza ubugcisa obutsha obulungiselelwe iTshayina nge-"Pioneer yayo yenkulungwane" eyahlukileyoifilosofi yophando nophuhliso lwemveliso ye-Oriental Beauty. Phantsi kwesikhokelo secebo elithi "Winning Beauty", iShiseido China ayizukwandisa nje kuphela izinto ezintshaiimarike ngokusebenzisa iimpawu ezintsha, kodwa zikwasebenzisa ngokukhutheleyo ukukhula kweempawu ezikhoyo kwaye zihlala zivelisa izinto ezintsha.

Ngokuphuhlisa nokukhupha isicwangciso esitsha sokukhula okuzinzileyo, iShiseido ibonakalise ukuzithemba kwayo okukhulu ekukhuleni okuqhubekayo kwemarike yaseTshayina.“Iintsuku ezilungileyo zemarike yobuhle baseTshayina ziqala nje,” utshilo uShiseido onoxanduva kudliwanondlebe neentatheli.

Ezi azizo zodwa iimeko apho iinkampani ezinkulu zezithambiso zamazwe ngamazwe ziya kubonisa ukuzithemba kwimarike yaseTshayina kwaye zonyuse utyalo-mali lwazo kweli lizwe.kulo lonke unyaka ka-2022. NgoSeptemba ka-2022, i-Unilever yaqalisa utyalo-mali lwayo olukhulu eTshayina kwiminyaka ephantse ibe lishumi: iGuangzhou Cong Chemical Plant.iingxelo ezipapashiweyo, i-Unilever iceba ukutyala imali eyi-1.6 yeebhiliyoni zeeyuan ekwakhiweni kwesiseko esitsha semveliso, esigubungela indawo iyonke emalunga ne-400 mu,igubungela iimveliso zokhathalelo lomntu ze-Unilever, ukutya, i-ayisikhrim kunye nezinye iindidi, kunye nexabiso lonyaka eliqikelelwayo lemveliso elimalunga ne-10 yeebhiliyoni zeeyuan.Phakathi kwazo, ukwakhiwa kwesityalo sokunyamekela abantu kuza kugqitywa kuqala kunyaka ozayo.
Iinkampani ezinkulu zingxama ukutyala imali engakumbi eTshayina ngenxa yokwehla kwemarike yezithambiso ngo-2022. Kungekudala,I-National Bureau of Statistics ikhuphe idatha yezoqoqosho yexesha likaJanuwari ukuya kuNovemba. Ngokwezibalo, intengiso iyonke yezinto zokuthambisa inyukile inyanga nenyanga ngoNovemba, kodwa ngokubanzi bekukho ukwehla okuncinci kwenani elinye xa kuthelekiswa nonyaka ophelileyo. Intengiso yezinto zokuthambisa ifikelele kwi-56.2 yeebhiliyoni zeerandi ngoNovemba, yehle nge-4.6 yeepesenti ngonyaka. Ukususela ngoJanuwari ukuya kuNovemba, intengiso yezinto zokuthambisa ifikelele kwi-365.2 yeebhiliyoni zeerandi zeerandi, yehle nge-3.1 yeepesenti ngonyaka.

Nangona kunjalo, ukwehla kwexesha elifutshane kwedatha yemarike, akunakuyithintela iinkampani ezinkulu kwimarike yaseTshayina, nto leyo ebangela ukuba ezi nkampani zityale imali eTshayina. Ngoko ke, kutheni ezi nkampani zikholelwa ngokupheleleyo kwimarike yezithambiso zaseTshayina nangona imeko yemarike imbi kulo nyaka?

Okokuqala, iTshayina isenabemi abaninzi kunye namathuba amaninzi okusebenzisa. Kwiminyaka yakutshanje, i-GDP yaseTshayina itshintshe ukusuka ekukhuleni okukhawulezayo ukuya ekukhuleni okuzinzileyo okusemgangathweni ophezulu,kodwa xa sijonga ihlabathi, iTshayina iseseluqoqosho olukhulu nolunamandla emhlabeni, oko kuthetha ukuba kwixesha elizayo, njengeshishini lobuhle,imakethi yezithambiso isaza kuba yimakethi enamandla kakhulu nenamandla.
Okwesibini, kwiTshayina ekhula ngokukhawuleza, ukungena nokuvuthwa kwezithambiso kusenendawo enkulu yokuphucula. Ngophuhliso olukhawulezayo lweUqoqosho lwaseTshayina, nangona iTshayina iye yaba yimarike yesibini ngobukhulu yezithambiso emva kwe-United States, ubungakanani boshishino lwezithambiso kunye nokusetyenziswa okunxulumene nokozikhula ngokukhawuleza, kodwa xa kuthelekiswa neemarike ezikhulileyo, imakethi yezithambiso yaseTshayina isenamandla amakhulu.

Okokugqibela, iingxilimbela zamazwe ngamazwe zinethemba elikhulu ekuvulelekeni kwemarike yaseTshayina nakwimeko yezoshishino. I-CIIE ibanjwe izihlandlo ezihlanu zilandelelana, nangonaubhubhane. I-CIIE ibonakalise ukuzimisela kweTshayina ukuvula amathuba, kwaye iingxilimbela zamazwe ngamazwe nazo zibonakalise ukubaluleka kwazo kunye nokuzithemba kwazokwimarike yaseTshayina kwiCIIE.

Njengoko u-2022 usondela, impembelelo embi ye-COVID-19 kubomi babantu nakuqoqosho ekugqibeleni iya kuphela. Ngoluhlu lotyalo-mali, izinto zokuthambisaIinkampani ezinkulu zikhokele ekuboniseni amandla azo obuchule kunye nokuzithemba kwimarike yezithambiso yaseTshayina. Utyalo-mali lwazo kwimarike luya kuqhubekaukondla imakethi. Kukho isizathu sokukholelwa ukuba ngo-2023, siza kujongana nobunzima obupheleleyo bemakethi yezithambiso.

NgokubaUbuhle obuphezuluUnyaka ka-2023 uzele ngamathuba kunye nemingeni. Ukongeza kwishishini lethu lemveli elenziwe ngokwezifiso, sifuna ukuthengisa kubathengi basekhaya nabangaphandle ngokusebenzisa uphawu lwethu lwe-make-up, ukuze bazive ukuba zintle kangakanani iimveliso ezenziwe yinkampani ye-make-up esemgangathweni ophezulu.