L'Oreal Group yagurishije miliyari 62.7 z'amayuan mu gihembwe cya mbere!
Ku itariki ya 19 Mata, ku isaha ya Paris, itsinda rya L'Oréal ryatangaje ko ryagurishije mu gihembwe cya mbere cya 2022. Amakuru agaragaza ko mu gihembwe cya mbere, ibyagurishijwe na L'Oreal Group byari miliyari 9.06 z'amayero (hafi miliyari 62.699 z'amayuan), ubwiyongere bwa 19.0% buri mwaka mu gihe cya raporo.
L'Oréal yatangaje ko ubwiyongere bukomeye bw'ubwinshi n'ibicuruzwa byagurishijwe mu turere twose mu gihembwe cya mbere. Muri byo, umuvuduko w'iterambere rya Amerika y'Amajyaruguru ugaragara cyane, kandi Ubushinwa ku mugabane wa Amerika bwageze ku iterambere ry'imibare ibiri. Hagati aho, ubucuruzi bwa Premium Cosmetics, Producers Professional Products na Active Cosmetics byose byagaragaje ko byazamutse cyane.
Ishami ry’ubwiza bwo mu rwego rwo hejuru ryakoze neza mu gihembwe cya mbere, rigera ku igurishwa rya miliyari 3.4637 z’amayero (hafi miliyari 23.999 z’ama-ruble), ubwiyongere bwa 25.1% buri mwaka mu gihe cya raporo. Raporo y’imari igaragaza ko ishami ry’ubwiza bwo mu rwego rwo hejuru ryegukanye isoko hamwe n’inyungu n’ubwuzuzanye bw’ikirango cyaryo. YSL, Armani Beauty, Prada na Valentino byazamutse vuba cyane kurusha isoko. Lancome yazamuye umwanya wayo wa mbere mu myanya ya mbere mu masoko ya mbere y’Ubushinwa n’ay’Iburengerazuba.
Ni ngombwa kuvuga ko ibirango bikomeye byo mu rwego rw’ubwiza buzwi byakomeje gutera imbere. Muri byo, L'Oréal Paris yateye imbere mu kwita ku musatsi, irushaho kugira isoko mu masoko ari kuzamuka cyane cyane muri Aziya y'Epfo; Garnier yateye imbere cyane; Maybelline New York na NYX bongeye kongera imbaraga mu bijyanye no kwisiga binyuze mu gushyira ahagaragara mascara na serum yo kwisiga igendanwa.
Ukurikije imiterere y'akarere, ibicuruzwa bya L'Oreal mu turere twose byageze ku iterambere rihamye. Ibicuruzwa mu Burayi byari miliyari 2.8545 z'amayero (hafi miliyari 19.778 z'amanyarwanda), byatangajwe ko byiyongereyeho 15.8% ugereranyije n'umwaka; ibicuruzwa muri Amerika ya Ruguru byari miliyari 2.2039 z'amayero (hafi miliyari 15.27 z'amanyarwanda), byazamutseho 21.5% ugereranyije n'umwaka; ibicuruzwa muri Aziya ya Ruguru byari miliyari 2.8018 z'amayero (hafi miliyari 19.423 z'amanyarwanda), byazamutseho 18.0%; ibicuruzwa mu karere ka SAPMENA-SSA byiyongereyeho 18.7% bigera kuri miliyoni 681.1 z'amayero (hafi miliyari 4.719 z'amanyarwanda); ibicuruzwa muri Amerika y'Epfo byari miliyoni 519.2 z'amayero (hafi miliyari 3.597 z'amayuni), byazamutseho 33.9%.
Nubwo icyorezo n'intambara byarushijeho gukaza umuvuduko no kutizera kw'isoko mpuzamahanga, L'Oreal yakomeje gutanga umusaruro mwinshi mu gihembwe cya mbere, ibi bikaba ari ikimenyetso cyiza ku isoko ry'amavuta yo kwisiga. L'Oreal yavuze ko iri tsinda rifite icyizere cyo kugera ku iterambere ryinshi mu kugurisha no kunguka mu 2022.
Iyi ni inkuru nziza kandi kuri tweAbatanga ibicuruzwa bo mu BushinwaUko icyifuzo cy’abaguzi cyo kwisiga kigenda cyiyongera, ni ko n’ibindi bigo bishya byo kwisiga bifite amabara bizagaragara, kandi twe (TOPFEEL BEAUTY) dushobora kubayobora kwinjira ku isoko ry’ibishushanyo mbonera by’amabara neza no gukundwa n’abaguzi kuko dufite serivisi n’ibicuruzwa byiza byo mu buryo bumwe.
Igihe cyo kohereza ubutumwa: 22 Mata 2022
